Chicks and adult hens at a feeder with pelleted feed

Colored Broilers for Farm Sales: How They Differ from White Broilers

Slow-growing colored strains: how fast they grow and how much they eat, why they’re hardier than white broilers, and when they pay despite worse feed conversion.

A white broiler reaches 2.5 kg in six weeks, but it needs ideal conditions and complete feed. Colored broilers — red, grey and speckled slow-growing strains — take two to four weeks longer, yet they cope with free range, changeable weather and homemade rations. On a small farm selling “farm chicken,” they often pay better.

Comparison

White broilerColored broiler
2.5 kg live weightat 5–6 weeksat 8–10 weeks
Feed conversion1.6–1.82.2–2.6
RangingBarely uses itForages actively
Legs, heartFrequent problems from fast growthLess often
CarcassWhite skin, very tender meatYellow skin, firmer, more flavorful meat
Price to the buyerLike the supermarketHigher, if sold as farm chicken

Strain names and exact figures depend on the supplier. Go by your strain’s growth table.

Why they’re hardier

Slower growth takes the load off the heart, lungs and joints. Sudden death and leg problems are noticeably rarer in colored strains. They handle heat and cold better, and on range they pick up part of their ration as grass and insects.

What to feed

When it pays

They take more feed per kilogram of meat, so the gain can only come from price or lower losses. Compare for your own flock:

  1. how much feed each option takes per kilogram of live weight;
  2. what livability you actually get with white birds in your conditions;
  3. how much more buyers will pay for farm chicken.

If your white birds die from leg problems and heat, and buyers pay 15–25% more for a colored carcass, a colored strain almost certainly pays. If you sell at supermarket prices to a wholesaler, it doesn’t. The general calculation is in the business plan.

Tips

Compare two flocks

The fairest way to choose is to raise one flock of white birds and one of colored. In EggPulse each flock has its own weights, feed conversion, livability and costs, and the cost per kilogram sits side by side.